Advertising

Maximize ad revenue with Clickable Ads and Interstitials in your ePaper.

Maximize ad revenue with interactive advertising

Publishers are highly dependent on their ad revenue and therefore always strive toward the best possible advertising solution. When the printed product becomes a digital product, it allows for new forms of advertising. Print ads can be made interactive, and content that is not part of the printed newspaper can be added.

Putting it all together, you as a publisher have great opportunity to take advantage of a new source for maximizing revenue: Clickable Ads and Interstitials. 

Advertisement features

Clickable Ads

Interstitials

In-app Banner

Module Ad

Article Banner

Clickable Ads

Clickable Ads are, as the name implies, clickable links and ads in the digital newspaper that create shortcuts directly to advertiser websites or to your own editorial content.

Print ads can easily be made interactive. All you need to set up Clickable Ads for your advertisers is a link to the desired landing page. In the ePaper, Clickable Ads will catch the readers' attention with a brief double flash. With a direct link to advertisers' webshops or website, your advertisers will gain access to relevant segments with high purchasing powers.  

Clickable Ads are compatible with Device App and Web App.

Interstitials

Interstitials are a digital full page ads between instances occurring in a user session. In terms of the ePaper, this means that an Interstitial appears between articles of the ePaper as the user flips through the newspaper. Interstitials are not part of the printed newspaper; you have control over where and when the adverts are booked. 

By covering the entire interface of the ePaper, this advertising format inevitably attracts the readers’ attention, drastically improving chances for them to hit the call to action.

Getting started with interstitials is easy. Through the Vitec Visiolink Publishing Hub, you are in full control of your bookings, and are able to adjust the campaign on the following parameters:

  • Date and length
  • Platform
  • Device type
  • Publications
  • Placement

Interstitals are compatible with Device App and Web App.

Boost visibility with In-app Banners

In-app banners are a highly visual and engaging way to increase ad exposure. Their flexible placement and dynamic design options allow for a variety of formats that draw attention without disrupting the reading experience. With the right creative assets, in-app banners can significantly increase click-through rates and user engagement across your digital publication.

In-app Banners are compatible with Device App and Web App.

Enhance exposure with Module Advertisements

Module ads are seamlessly placed between your content modules, ensuring high visibility in natural user flow. This non-intrusive format provides advertisers with strong exposure without compromising user experience. Whether you’re promoting internal campaigns or external brands, module ads help keep attention where it matters.

In-app Banners are compatible with Device App and Web App.

Integrate advertising directly into Article Advertisement

Bring your ad content even closer to the reader by embedding it within articles. Article advertisements offer extended exposure in highly consumed sections of your app, giving advertisers direct access to engaged readers. Perfect for brand storytelling or content-driven ads that benefit from being part of the editorial environment.

Article Advertisement are compatible with Device App and Web App.

Track the performance of your digital ads

Clickable ads and Interstitals enable you to track how users interact with the ads from your advertisers, providing a strong argument for the increased value of each individual ad.

By providing advertisers with the best practices and performance data on their ad campaigns, by means of your analytics setup, you strengthen your position to bargain premium prices. 

Read more about our tracking services

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If you have questions or are curious to know more about us, you are more than welcome to get in touch.

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